Category Archives for "Marketing Communications"

Artificial Intelligence Marketing | Forward Vision

Get Ready for Marketing with Artificial Intelligence, Mobile Search And IoT

If you work in marketing today, you should make sure you’re taking advantage of all of the technology that’s available, at your fingertips. Technology can not only make your job easier and more convenient, but it can also make your marketing efforts more precise and effective, and it can ensure that you’re staying at least in line with (if not ahead of) your competitors. Here are some ways that you should be preparing to use tech so you can up your marketing game. Continue reading

Do You Need to Worry About GDPR Compliance | Forward Vision Marketing

Do You Need to Worry About GDPR Compliance?

Unless you’ve been living under a rock, you’ve probably heard something about GDPR. GDPR stands for General Data Protection Regulation and is a regulation recently passed in the EU.

Passed into effect May 25, GDPR is a privacy law that has major implications for online entrepreneurs. If you’re wondering if GDPR affects you and how you can stay in compliance, here’s everything you need to know.

What Does GDPR Cover?

Because it has wide-ranging effects and impacts, it’s essential for modern online businesses to consider GDPR in their daily activities. Here are a few things that are covered by the GDPR: Continue reading

Looking Forward: Ensuring IoT Success | IoT Global Innovation Forum

Forward Vision Marketing Presenting at IoT Global Innovation Forum in Portland

We are looking forward to speaking at the IoT Global Innovation Forum in Portland, July 10-11th.  There will be lots of technology companies and commercial, government, healthcare and industrial corporations coming together to share leading edge Internet of Things (IoT) ideas for improving our healthcare, environment, cities and lives.  While we all know that these great technology ideas will be shaping the future, we don’t want to gloss over the fact that humans aren’t exactly receptive to change, especially when it comes to technology. According to Cisco Survey, almost 75 percent of IoT projects fail due to poor adoption. In the Wednesday panel, Kelly Stark, principal of Forward Vision, Steve Griffith, industrial director of connected systems at NEMA, and Kevin Tate, chief revenue officer at Rigado, will be hosting a forum on Looking Forward: Ensuring IoT Success.  Continue reading