All Posts by Veronica Henley

Social Selling in Times of Social Distance

Social Selling in Times of Social Distance

“Social Selling” is the process of using social networks to find and interact with prospects, clients, and referrals resulting in additional definitive sales. It is the modern way to create and develop meaningful relationships with existing and potential clients. Facebook, Twitter, Instagram, LinkedIn and other social networks are the first natural point of contact when a potential customer is ready to buy and/or seek information to buy.

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Agile Marketing

Agile Marketing

Agile Marketing improves the speed, predictability, transparency, and adaptability of the marketing function. It applies an iterative process based on short marketing experiments, frequent feedback, and the ability to react to changing market conditions. What is Agile Marketing? Agile Marketing is an approach to marketing inspired by the Agile approach used in software development. Like the […]

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